Email marketing is often looked over in favour of more flashy new channels, but it’s a really powerful tool to connect with customers past, present and future.

In fact, email marketing generates $42 for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective options available.

In this video, we’ll break down how to set up an email marketing strategy that works with your other marketing strategies to achieve awesome growth.

You’ll need to be strategic at every step of the process, so here’s what to do, and what not to do…

LIST OF RESOURCES
____________________________________________

Resources mentioned in the Video: https://hubs.la/Q014_sML0

____________________________________________

The Do’s:

Do: A/B test your emails
According to Litmus, Brands that always include an A/B test in their emails generate an ROI of 48:1 on email marketing.

Do: Optimize for mobile
More than half of global web traffic comes from mobile phones (Statista) and nearly 1 in 5 email campaigns is not optimized for mobile devices.

Do: Remember who you’re talking to
Nobody likes getting bombarded with irrelevant information. The great thing is that with all the data at your fingertips these days, it’s never been easier to segment your database and send impactful, relevant communication to the people who want to receive it.

Do: Lead with value
Make sure whatever you’re sharing provides immediate value to the recipient.

Do: Automate
This ‘Do’ is one of the most important, growth-wise. Make sure you’re leveraging the most convenient tools and platforms to do the heavy lifting for you.

The Don’ts:

Don’t: Forget to follow up
Whilst there’s value in the occasional one-off email, you should really be contextualising every email you send with your wider marketing strategy.

Don’t: Spam
This should go without saying, but firing out frequent, irrelevant, unhelpful emails is spammy. It’s not just annoying for the people you’re emailing, either.

Don’t: Get sloppy
Once you’ve sent an email, it’s gone. Spelling and grammar mistakes happen (it’s only human!) but they shouldn’t make it to the final product.

Don’t: Break the law
Again, this should go without saying, but when it comes to email marketing, a lot of companies are still acting like we’re in the Wild West.

Don’t: View email as a standalone channel
It’s so important to integrate your email strategy with the rest of your marketing and sales efforts.

____________________________________________

That’s it for our round-up of the do’s and don’ts of email marketing.

The main thing to keep in mind is value, value, value!

Use all the data and tools at your fingertips for a growth-driven approach, and make sure your customer’s needs are always central to your strategy.

If you enjoyed the video, make sure to hit the LIKE button and subscribe for more of the same!

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#emailmarketing #emailmarketingforbeginners #emailmarketingtutorial #emailmarketingtips

You want people to open your marketing emails and you positively want them to click your call to action inside. Email marketing is one of the most effective content marketing tools available for your small business, and we’re going to help you get the most out of your email efforts with these 10 easy email marketing tips.

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Email marketing is STILL the single best way to market your business in 2020. But like everything else in business, there’s a right way and a wrong way, and if you’re at the email marketing for beginners level, I’ve got your back here! In this video, I’ll walk you through every single thing you need to not only build deeper connections through email, but how to build that list up in the first place, as quickly as possible.

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You're sending emails, but why aren't a lot of people opening up? Here are 4 easy to implement email marketing tips to getting higher email open rates!
Subscribe here to learn more of my email marketing tips: https://www.youtube.com/subscr....iption_center?add_us
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog/

Most people are getting less than 10% open rates and this is KILLING their online marketing effectiveness. That just sucks. If you're not getting over a 20% open rate, you're doing something wrong.

And I'm gonna show you how to improve that number. I get almost above 30% on every single email that I'm sending. And here's how I do it.
#1 Test the sender email
So your sender email could be neil@neilpatel, like me. It could be your name at your website. It could be your company name at your website .com.

Whatever it may be. But I found that the sender name affects the open rates drastically, so test that out.

#2 Use a casual subject line
When your friends are sending you an email, their subject line to you is way more casual than professional. And that's why you open up your friend's emails way more than you open up a business email.

#3 Make sure your subject line is lowercase
You can test out using upper case and being proper. But what I found out is when I use lowercase subject lines it gets more opens. When I use subject lines that are all uppercase and proper, a lot of people don't click through, 'cause they're like, "Oh this is a business, "corporate email."

And last but not least, put the person's name in the subject line. When you make the subject line personalized to that person, by including their name, I found that the open rate drastically increases on this type of email campaign, usually by 5% to 7% more than if I'm not using the person's name in the subject line.

In this video we share 6 email marketing tips for success...
Create Free Account : https://www.marketing360.com/n....urture/?ref=YouTubeE

Intro:
Email marketing can be highly effective or highly ineffective depending on how you execute the campaigns. Therefore, let’s talk about 6 tips on how you can execute excellently!

6 Tips for Email Marketing Success:

1- Deliver value with every email! Make sure they know who you are.

2- Image to text ratio - visually, aim for a nice hero banner that is mobile responsive, eye catching and get's your message across quickly (within 2.5 seconds). Then support with text below that (for people that have emails that do not render images). Overall, simple, clean designs with clear call to actions and "wow" lines which link to more content on your website work best. Word count - in the body of an email, try to keep total word count between 50 and 125 words total. Provide links + buttons to site or blog for subscribers to continue reading.

3- Subject lines - let your subscribers know what's in it for them - what they stand to learn or gain from opening email. The shorter, the better. Since most people open emails on their phones, try to keep it under 30 characters, 50 characters at most.

4- Best day to send is Tuesday. If you send more than one email/week, send the second on Thursday. Next best choice is Wednesday.

5- Depending on your audience, the best time to send is around: 6am (especially if your audience is primarily high-level professionals), 10am (if your audience is not particularly specific), or between 8pm - 10pm, especially if your audience tends to read emails at night. These can be sent as early as 30 minutes before the corresponding peak time, but the key is that an email is sent corresponding with your primary audience's timezone (often Eastern time).

6- Analyze the data and make changes as you go.


Conclusion - Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road or text “marketing” to 39970 to opt into our weekly marketing tip text messages. Happy marketing!
#MadwireMarketing #TipsForEmailMarketing #SuccessfulMarketing
---

Presented by: JB Kellogg

JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire.

JB Kellogg on LinkedIn:
https://www.linkedin.com/in/jb-kellogg-8567a029/

---

Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017!

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Contact us: [https://www.lyfemarketing.com/....digital-marketing-se

Email marketing is a powerful tool, and a strong email marketing strategy is great for turning leads into customers. Check out our top email marketing tips in 2022 & email marketing best practices that will help your business reach its full potential!

Subscribe: https://bit.ly/36gszTL

Most Popular Uploads:
How to Increase Facebook Engagement in 2022:
https://www.youtube.com/watch?v=Bam_rXmoOs4&t=41s
Marketing for Small Business: Effective Marketing Strategies for 2022: https://www.youtube.com/watch?v=RX0Y2JbS9K4&t=120s
Facebook Marketing: A Complete Video Guide for 2022:
https://www.youtube.com/watch?v=14amlEYDu_k&t=4s
The Ultimate Guide To Facebook Marketplace in 2022 (w/ Tips):
https://www.youtube.com/watch?v=x5KlXb5kemg

In this video, I’m going to give you my 5 best email marketing tips in 2022.
These are the methods that are currently working.
Email marketing can drive some pretty amazing results too.

In fact, the tips I’m about to share are the same ones we used to help one small business generate over $30,000.00 in revenue from their email campaign.

And helped another small business generate over $12,000.00 in revenue for their email campaign.

If you are ready to send emails that actually get opened, clicks, and sales, you are in the right place.

Now my first tip is super simple but one that many email marketers & business owners overlook:

Email Marketing Tip #1: Email new subscribers immediately

There is a small window of opportunity after someone joins your email list when they are excited and hopeful for the content you have to share with them.

The best thing that you can do during this peak engagement period is to instantly deliver on the promise you made when they opted in.

Doing this has one powerful benefit: It sets expectations that when your company says it will do something, it does quickly.

Which ultimately builds trust and brand loyalty.

Think of emailing your new subscribers like you would shipping times. Most people hate waiting on things to be delivered.

In fact, a 2020 survey revealed that fast and free shipping was the most popular reason why people shop on Amazon.

Watch to learn more about email marketing best practices.

Video Outline for Email Marketing 2022 Tips:

Email Marketing in 2022 (00:00)
Email New Subscribers (1:25)
Email Marketing Automations (2:33)
Text-Based Emails (4:33)
Email CTAs (5:37)
Re-Engage or Remove (8:49)
Bonus Tip (11:00)

// LYFE Marketing

➡ Check out our blog: https://bit.ly/3aGFcrV

➡ Learn more about our digital marketing services: https://www.lyfemarketing.com/....digital-marketing-se

➡ Check out our LYFE Coaching Program: https://www.lyfemarketing.com/....lyfe-coaching/#16286

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

How to Master Email Marketing strategy, This video recaps a key lesson in our free Email Marketing Certification: https://clickhubspot.com/Email-Marketing

Are you trying to achieve a measurable return on your email marketing investment, grow and retain your email subscribers, and remain compliant with the ever-changing email regulations? Email marketing is complex. In this video, we’re going to show you the solution to these challenges so you can start reaching your audience effectively and hitting your business goals through email, and we’re going to do so by getting advice from HubSpot Academy’s free Email Marketing Certification.

The solution to overcoming these common challenges - making sure you’re hitting your email goals, email deliverability, and staying compliant, is having an effective email marketing strategy. No matter the size of your company, you need to have a clearly defined strategy in place to reach your goals. Experts agree that in order to build an effective email marketing strategy and have your emails be seen, you have to adhere to these three pillars:

1. Segmentation
2. Power of personalization
3. Impact of data-driven analysis

📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:

• Social Media Marketing Course:
https://clickhubspot.com/Socia....l-Media-Certificatio
• SEO Training Course:
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• Inbound Course:
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• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbou....nd-Sales-Certificati
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online


About HubSpot:
HubSpot is a leading growth platform with thousands of customers around the world. Comprised of a Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to grow better.

HubSpot Academy is a worldwide leader in free online training for inbound marketing, sales, and customer service professionals. We specialize in comprehensive certifications, singular topic courses, and bite-sized lessons for professionals looking to grow their career and business.

#hubspot

Master email marketing with help of this Guide to Email Marketing: https://clickhubspot.com/au2

10 Quick Email Marketing Tips:

1. Email is a privilege, not a right
2. Make your emails personal
3. Patience is key
4. Test one element at a time
5. Don't purchase email lists
6. Use segmentation when sending email
7. Email deliverability is not a bad thing
8. Content + audience + timing = success
9. Keep your subject lines short and sweet
10. Be human and helpful

📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:

• Social Media Marketing Course:
https://clickhubspot.com/Socia....l-Media-Certificatio
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course:
https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbou....nd-Marketing-Certifi
• Email Marketing Course:
https://clickhubspot.com/Email....-Marketing-Certifica
• Inbound Sales Course:
https://clickhubspot.com/Inbou....nd-Sales-Certificati
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online


About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot

Discover The Anatomy Of A High Converting Marketing Email | Email Marketing Tips Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet

I’m going to show you a brand new way to write marketing emails that is not only going to make the whole email marketing process faster, easier, and more clear, but most importantly, it’s going to help you quickly craft high converting emails that build trust, make sales, and will grow your business.

See after a decade of doing email marketing both in my own business and for my clients, I can look at an email right away, and know that it’s going to convert. And it almost always comes down to having all 10 of the following elements that I’m going to share with you here.

🚀 Checkout ConvertKit, my email marketing service of choice here: https://aerh.co/convertkit

#marketing #digitalmarketing #marketingstrategy

***PS - Whenever you’re ready, here are the 3 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Join The "Digital Marketing Academy": https://adamerhart.com/academy

***Let’s Connect:
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***Books & Courses:
Reading List: https://aerh.co/reading
Marketing Course: https://adamerhart.com/academy

Email Marketing can help any business connect with customers. In this video, we'll share secrets that will get customers excited to receive your email.

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Tech commentators love to declare—with seemingly great confidence—that email is on its last legs. But we’re willing to wager one look at your inbox is enough to prove “you’ve (still) got mail.”
In fact, many small businesses are showing a renewed interest in email marketing as a way to reach their customers with relevant, personalized messages at the right time—without needing permission from the internet’s increasingly restrictive gatekeepers. Plus, email has seen consistently healthy growth in global users with no signs of slowing down.

Whether you're just getting started with an email marketing strategy or dreaming up your next big campaign, our video reveals what email marketing tips work best and how to make the most of every broadcast.

Here is what we’ll cover in this video:
00:00 Introduction
01:11 Building Relationships
03:15 The Science of Segmentation
08:01 Yummy Emails
12:38 Polish Your Process

4 PROVEN EMAIL MARKETING TEMPLATES | Email marketing is NOT dead. Here are four of the most profitable email marketing templates you should be using as a copywriter.

While other marketing channels are indeed on the rise, email is still one of the most effective and personalized ways for businesses to communicate with their audience. It helps them improve their reach and visibility, and convert more leads on a consistent basis.

As a copywriter, your job is to write email messages that matter to your subscriber, and ultimately compel them to take action. So, be sure to hit the subscribe button for more copywriting tutorials and tips coming your way every single week.

Tweet this video: https://ctt.ac/K0nt5

Looking to start your freelance copywriting business? Join my Copy Posse Coaching Program Early Notification List here: http://www.alexcattoni.com/posse

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Resources:
Article by Dean Jackson on the 9 Word Email: https://medium.com/@thatdeanja....ckson/an-amazing-9-w
Podcast with Dean Jackson on his 9 Word Email: https://ilovemarketing.com/an-....amazing-9-word-email
Matt Furey’s Website: https://knockoutmarketing.com/products/
Matt’s Blog: https://www.mattfurey.com/uncensored/
Frank Kern’s Website: https://frankkern.com/
Review of the 4 Day Cash Machine campaign: https://profitcopilot.com/the-....4-day-cash-machine-b
Andrea Chaperon’s Auto Responder Madness Course: https://tinylittlebusinesses.c....om/products/autoresp

How to write an email marketing strategy. If you want to learn how to write an email marketing strategy for your customers, or write an email marketing strategy for your business, I'm going to outline my very simple and quick email marketing plan that takes only a few minutes.

How To Grow Your Funnel Business (Custom Report): https://bit.ly/35VmZUl

Daily email ideas from Cam: https://start.camjarrad.com/eck

Writing an email marketing strategy is no more difficult than deciding what you want to eat for dinner. But many people struggle with an overall strategy because frankly, it sounds a bit over-the-top- to have an email strategy.

But that might just be the best email marketing strategy - keep it simple.

In this video I'm going to outline my email marketing strategy for daily emails, email campaigns and email automation.

* split the strategy into 3 areas 1:38
* Campaigns
* Daily
* Automation
* Get comfortable with testing 2:31
* Build strategy that works from proof of what works
* Test subject lines
* test email styles
* Daily emails 4:26
* Include daily emails to your list
* What would you send one person?
* Look for feedback
* Campaigns 8:01
* Cycle in 3 month/quarterly rotations
* Pick a product and build emails around that
* Work backwards from the final day of the campaign
* Launches, new products, sales drives
* Automation 12:40
* Automate what works
* Keep them simple and short
* You can’t replace sales
* Example campaign
* June 1st to August 31st
* Roughly 13 weeks
* Month 1 - ask for feedback, share older content
* Month 2 - give massive value
* Month 3 - tell people about the product and sell

How To Grow Your Funnel Business (Custom Report): https://bit.ly/35VmZUl

The greatest marketing funnel blog on the internet bar none-
📄 The blog: https://sellyourservice.co.uk/blog/

Join over 1500 other funnel builders here-
👨🏽‍🤝‍👨🏼 The Facebook Group: http://bit.ly/2VX3XYA

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Let's Grow Your Email Marketing:
Create Free Account: https://www.marketing360.com/n....urture/?ref=YouTubeE

Email Marketing Best Practices - 9 Tips

Tips Covered in Video:

1) Build targeted list (CRM)

2) Add value! Don’t wait, automate. Think through drip campaigns (leads, customers, holidays, promotions, reviews, etc.)

3) Personalize

4) Design for mobile - content above fold

5) Catchy subject line - insert name

6) What days/times are best to send?

7) Address and unsubscribe

8) Test before sending

9) Study data and results and refine


Conclusion - Thanks for watching. If you found this content helpful please take a second and like, share and comment. And make sure to follow us for more great content just like this. Later!

#Email #EmailMarketing #EmailMarketingStrategies
---

Presented by: JB Kellogg

JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire.

JB Kellogg on LinkedIn:
https://www.linkedin.com/in/jb-kellogg-8567a029/

---

Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017!

Follow Us:

Marketing 360® Website: https://www.marketing360.com/?....ref=yt-desc-TV_yEiVp
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➡️ Download HubSpot's Introduction to Email Marketing [FREE GUIDE]: https://clickhubspot.com/hev

Email marketing is the most efficient and effective way for businesses to communicate with their customers. In this video, we’re walking you through the process of mastering email marketing. Our goal is to help you provide value to your readers with every click. Less spamming, more planning, for results that are outstanding! Make sure to subscribe for more weekly videos!

🛠 Resources:
• The Beginner's Guide to Email Marketing [Free Ebook] https://clickhubspot.com/ixm
• The Ultimate Guide to Email Marketing https://clickhubspot.com/znv
• The Ultimate List of 394 Email Spam Trigger Words to Avoid https://clickhubspot.com/xaq

🖥 Free Email Marketing Course: https://clickhubspot.com/w36

📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Socia....l-Media-Certificatio
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbou....nd-Marketing-Certifi
• Email Marketing Course:
https://clickhubspot.com/Email....-Marketing-Certifica
• Inbound Sales Course:
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• Taking your Business Online Course:
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About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

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#HubSpot. #emailmarketing #digitalmarketing

Want to stay on top of what's working NOW in email marketing? In this episode, I'm sharing my top 7 email marketing tips for 2020. 💸💸 Catch the rest of the email marketing series here: https://www.youtube.com/watch?v=qpWPg5gUip0&list=PLmtiPJkhY8NtFoV1H9D3PZYsKi80Kgg0j

✔️ Free List Building Checklist: http://bit.ly/2KwtZiE

💻 Access High-Level Marketing + Business Training here: http://jointheblounge.com

Get in-depth, practical examples of today's episode over on the blog:
https://kimberlyannjimenez.com..../seven-top-email-mar

📩 WATCH MORE EMAIL MARKETING TUTORIALS:

https://www.youtube.com/watch?v=qpWPg5gUip0&list=PLmtiPJkhY8NtFoV1H9D3PZYsKi80Kgg0j


▼ RESOURCES MENTIONED

ConvertKit: http://bit.ly/2G3FlGp
MailChimp: http://bit.ly/2DipWBt
Blog For This Episode: https://kimberlyannjimenez.com/2019/0...
5 Steps To Building An Email List (Playlist): https://www.youtube.com/watch?v=qpWPg5gUip0&list=PLmtiPJkhY8NtcV0LTfD8vPi5SUaTj8QyB&index=10&t=19s
I Switched From OntraPort To ActiveCampaign To ConvertKit - Here's Exactly Why: https://kimberlyannjimenez.com/2016/0...


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How To Start A Blog Playlist: https://www.youtube.com/watch?v=PAgJgnFOHQU&list=PLmtiPJkhY8Nv8725xClD_g1Ga-4yND2nT

Learn Content Marketing Playlist:https://www.youtube.com/watch?v=l5gui0X0YF4&list=PLmtiPJkhY8Nt17Rif6gidynuXizpHblW2



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Want to stay on top of what's working NOW in Email marketing?

Wondering how the new IOS 15 update will affect your email marketing?

In this episode, I’m sharing the best tips for email marketing that’ll surely boost your sales in 2022.

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